Comments_Deliverables- R1.pdf440.8KB
On the whole, I think more work needs to be done in researching what will make your prototype unique/ different from all the other online content out there - e.g. tailored to your target audience. The viability, desirability and feasibility table was not in the submission; in general there needs to be a stronger case as to why a social media campaign is the one ultimately selected. There also needs to be a stronger case for the problem, or at least communicated more clearly. "eating healthy with minimal waste" is also maybe two problems instead of one. There also was insufficient information on the prototype for me to give any comments.